Tag Archive for: ga4 setup

GA4 Engagement Rate Explained

Updated: 11/8/23 The GA4 engagement rate metric is a helpful way to measure your site’s traffic quality. But what is it, exactly?
To understand engagement rate, we also need to understand what makes an engaged session and how it’s related to bounce rate. The good news is we can do all these things. So, let’s go do it!

Read more

Google Analytics Conversion Tracking in GA4

Google Analytics conversion tracking is different in GA4 compared to Universal Analytics. In many ways, the process of setting up conversions is actually far simpler in the new version of Google Analytics. Let’s check it out in this guide.

Read more

Google Analytics Tutorial For Beginners

Are you ready to learn about Google Analytics 4? This 1 hour Google Analytics tutorial for beginners will get you going with understanding theory and putting that into action.

Let’s do it!

Read more

GA4 Account Hierarchy

The Google Analytics account structure is much different in GA4 compared to UA. The Account -> Property -> View arrangement of Universal Analytics is gone. We now have Account -> Property -> Data Stream in the GA4 account hierarchy.

But Data Streams don’t function anything like Views did. Let’s learn how it all works.

Read more

GA4 Subdomain Tracking Explained

GA subdomain tracking works very differently than cross subdomain tracking in Universal Analytics. The good news is that tracking across subdomains is one of the places where GA4 has a big advantage over UA.

Read more

Google Analytics Definitions: GA4 Defined in 2023

There is a lot going on with Google Analytics. This is even more true with GA4 which introduces some new terms. So let’s jump in to this list of Google Analytics definitions and get rolling!

Read more

GA4 Page Timer Tracking: 2023 Guide

GA4 page timer tracking involves both Google Analytics 4 and Google Tag Manager. This guide will walk you through the entire process if you want to track page timing on your site.

Read more

GA4 and BigQuery: Linking Google Analytics 4 with BigQuery

Google Analytics 4 has a number of drawbacks, especially for those who really liked Universal Analytics. But the linking of GA4 with Google BigQuery is objectively one of the benefits. After all, this was a paid feature with Universal Analytics while the GA4 BigQuery linking is free. Let’s check it out in this blog.

Read more

GA4 Setup Tutorial: 10 Steps to Install and Configure GA4

It’s happening. GA4 will be the only Google Analytics option in July 2023. If you want a solid GA4 setup, this guide will show you how to install and configure your GA4 setup in 10 steps.

Read more

GA4 Site Search: Analyze Your Site Search Queries

Google Analytics 4 allows you to track the specific queries searched on your site with an enhanced measurement event. This can provide useful information for all types of businesses. So whether you have an eCommerce store, a B2B site, or a blog, check out this guide to setting up GA4 site search.

Read more