Have you connected your Google Analytics account to your website?
Congratulations, you’re ready to start tracking your website’s performance and find what strategies work best.
But, before you get to data analysis, how about customizing your dashboard?
This guest blog about Contextual Search and corresponding SEO A/B Case Study comes our way from Koray Tuğberk GÜBÜR, Founder at Holistic SEO & Digital.
Contextual Search is searching on the web based on the different contexts for the same queries. A query can deliver different results on a rainy, or sunny day. A search engine results page design can change from winter to summer, or even from morning to evening.
This guest blog about 2021’s Google Page Experience update comes our way from web design and UX wizard Meesha Gerhardt of RedTree Web Design.
Who runs the world? Girls for sure! But in reality, it’s Google too. When Google talks, we turn off our playlist and listen. So when Google threw us a golden bone last year, you can bet we were all over it. Coming in May, 2021, they said — is a huge new update. This kind of heads up usually just doesn’t happen.
Some of the best SEO tools cost money. Fortunately, some of those tools have free versions and some platforms are entirely free. So without further ado, here are the best free SEO tools to use in 2021. We’re starting with a short list of only 4 to keep things manageable.
I remember when I was first confronted with a question related to local seo vs national SEO. When I first started learning about search marketing, I asked a friend for help with a local business. She asked me, “well, are you thinking about On Page SEO (national SEO) or Local SEO?”. I had no idea what she was talking about and it reinforced my belief that this whole world was a great big mystery designed to confuse me.
But I kept plugging away at all things SEO and the mysteries slowly started making sense. I hope this guide will clearly explain local SEO vs national SEO for anyone else who is confused like I was.
What’s the difference between the two? Where do their results show up? How are they similar? What platforms do you use for each? How can you best measure performance for local seo vs national SEO? All that and more in this blog!
In the fall of 2020, Google rolled out Google Analytics 4 (GA4), the latest iteration of the Google Analytics platform. GA4 replaces Universal Analytics (UA) as the default for digital analytics measurement in GA. But there are a lot of questions yet to be answered. As we’re now fully into 2021, this guide answers some of those questions about Google Analytics 4 vs Universal Analytics.
